A certain portion of the working public wants to feel like they’re “where the action is” when they go to the office. They may be sitting in the same type of cubicle as anyone else, but if they can look out the window at a bustling downtown, it makes them feel alive. If they have to travel every day by train, bus, boat or on foot, in a busy sea of humanity, it’s worth it.
Others enjoy the relative comfort and solitude of a 20- or even 30-minute car ride. For them, a quiet suburban location may be the ideal working environment.
If you are having a difficult time attracting high-quality employees to your company, there could be a reason. While your first thought may be related to your industry, pay structure or benefits, there is something else to consider: your business location.